For some financial institutions, business is personal. Below are just a few Kasasa clients I’ve worked with whose focus is completely on the commercial side.
FFB’s bread and butter is and has always been specialized commercial lending — which requires just as specialized copy. In addition to setting up their site’s layout, I wrote up content for their Poultry, Veterinary, and Farm & Ranch markets.
When Bank of George rebranded to GBank and doubled-down on their business focus, they needed a site that did the same. So, we delivered one that makes the sale to their commercial prospects on a nationwide level.
Business accounts and loans are just the start for some institutions. Sutton Bank indexed further into FinTech, launching Sutton Payments to become a leading player in the payments space.